In this article today we will talk about the most important stage in creating websites and even entire Internet projects, such as Google, Bing, Hosting, Domain – the initial stage.
If you have already decided to create your site (blog, store, forum, etc.) and want it to be successful, then you will have to start treating it with a seriously integrated approach.
Next, we will consider the basic rules for creating a successful website.
There are not many of them.
Here they are:
It is better to choose the theme of the future site in which you are well versed or at least fluently navigate.
It should be of interest not only to your site visitors but above all to yourself!
Please note that you will have to get carried away with this topic at least until the time when you properly promote your project, and this is usually from six months to…
When choosing a site theme, also keep in mind that if your chosen theme is popular with Internet users, then you will have plenty of competitors.
And vice versa, there is a very specific topic – there are very few competitors (it will be easier to develop in this field, but you are unlikely to gain many visitors, but those whom you have recruited, subject to normal design and interesting content, will become your permanent audience).
The domain name of the project.
It is best to take a domain name that matches the theme of your site.
Here you may ask, what about your name?
Yes, not yet in the subject (the site is less than a month old, and the domain too).
Here, just the dog is buried, provocative names that draw attention to themselves are also good, for example:
Best blog, We are cooler, Only with us, Number one, etc., but you will have to work with them twice as much, to make the names match.
It will be better if your visitors will remember the name of the site right away, then they will be able to return to you without any search engines.
It is better to write numbers in the domain name or not write at all or as little as possible and in the subject.
Here is an example of my hosting provider – Certa Hosting.
But here it is still in the subject, played well, and means the sale of second-level domains.
This also applies to us, for a successful project it is better to take a second-level domain, since these domains are better indexed by search robots, and besides, you can always create a subdomain, i.e. third-level domain.
Here are some successful examples – money.yandex.ru, blogs.yandex.ru, wordstat.yandex.ru, etc.
For the same reason, free hosting will not work for us, even if it is very cool!
Domains ru, ua, us, de, etc. emphasize the audience of which country the sites are designed in the first place and are better indexed by the search engines of these countries.
Accordingly, if you intend to see a mainly Russian-speaking population, take the rug domains, if the main visitors are expected from Minsk or Astana, take the by and kz domains, respectively.
Hosting, as I said, is better to take paid.
Firstly, a 2nd level domain, and secondly, allows you to fully manage your project, i.e. create subdomains, mail and FTP accounts, redirect sites and folders, manage databases, make backups, etc.
The above alone is enough to give up the “freebie”.
Domain names in the “RU” zone cost an average of 90-100 rubles (don’t take more, what’s the point of overpaying?)
Hosting is also somewhere from 15 and above.
First, take an inexpensive tariff plan, but only necessarily with PHP & MySQL support.
If you are too lazy to look for free site engines on the Internet, ask the hoster if he has any tools for installing CMS, what control panel he will provide you (I would recommend cPanel, preferably cpAddon v.0.9.6 or newer).
Before choosing a hosting provider finally, check its tech. support for responsiveness (if within 24 hours they did not answer your letter, look for another, so as not to suffer in the future).
And the last Site Engine, unless of course you are a programmer, or simply prefer to work in an automated mode, choose CMS (Content Management Software or simplified transcription of Content Management Systems) – a content management system (site content).
For novice webmasters, let me advise, it is better to start by creating a blog or an online store in the event that you are going to sell any goods (in stock).
Why is it better to start with a blog?
It’s simple – blogs are better indexed from the very beginning, besides, it is easier for beginners to understand a blog, since there are a large number of well-written and proven articles on this topic on the Internet.
Leading CMS for Blogging – WordPress (several million users), very convenient functional engine.
I will not praise him further, since a series of articles have been written on this topic.
In the future, be it a store, forum, gallery, etc. or you can always attach all this to subdomains or separate second-level domains with links to a blog, or make completely separate sites.
Gain experience in promoting and promoting your blog, with the rest it will be much easier.
It remains only to wish YOU to achieve success in promoting your projects on the Internet!